Between June 2nd and June 30th, 2025, crypto exchange OKX is holding a trading competition centered around the Flamengo Fan Token ($MENGO token).

Participants who trade the $MENGO token on OKX during this period will be ranked based on their trading activity and can win prizes ranging from autographed shirts to full matchday experiences at the iconic Maracanã stadium.

The top prize includes a full VIP weekend in Rio de Janeiro for the winner and a guest, featuring a museum tour and a match viewing from a Maracanã VIP box. Additional rewards include training sessions in Gávea, meetings with U20 players, and various official Flamengo merchandise.

Brazilian Appetite for Fan Tokens Grows Stronger

This campaign reflects a broader trend: major exchanges are showing more belief in the long-term potential of fan tokens. With OKX supporting a localized experience tied directly to Flamengo — Brazil’s most popular football club — it’s clear that Fan Tokens continue to gain traction, especially in countries with passionate sports fanbases.

Brazil is already a leading market for Fan Tokens, with clubs like Corinthians ($SCCP token), and São Paulo ($SPFC token) actively engaging fans through these digital assets.

$MENGO Token Faces Market Pressure Amid Campaign Launch

The trading competition appears to have had a positive early impact on the $MENGO price with volume rising, and the price growing by around 10% at the time of writing.

While market conditions remain uncertain, campaigns like this one continue to link real-world fan experiences with digital participation, giving the $MENGO token and others in the space a more grounded use case for fans and traders alike.