Ending the week in style, the $ASR Fan Token saw a notable spike, trading as high as $8.12 intraday from a low near $4.57, rising up to around $7.42 by noon. This intraday swing suggests bold investor moves and growing excitement.

$ASR continues to impress, with a 51% price increase just this week, backed by a 238% increase over the past month. Its quarterly rise of 341% shows a solid trend, following its official launch in 2020. The price since its launch increased by 259% making this Fan Token a success story. It is now the biggest Fan Token by market cap, and more growth is expected too.

This surge comes amid mounting buzz as AS Roma gears up to kick off the new Serie A season against Bologna on 23 August. With the fresh season on the horizon, investor sentiment is naturally driving heightened demand for the club’s token.

Fuel for the momentum: New Manager Ambitions

AS Roma have recently undergone a managerial shake-up, introducing fresh leadership for a renewed strategic vision both on and off the pitch. This leadership transition often emboldens Fa Token holders, who anticipate improved performance translating into long-term value for $ASR. The experienced Gian Piero Gasperini took the helm following his extremely successful spell leading Atalanta to their first-ever European trophy last season.

Major Summer Transfer Window

Roma’s summer recruitment drive has sent a clear signal of intent, blending youthful talent with proven quality to reshape the squad ahead of the new campaign. The most eye-catching arrival is 21-year-old Brazilian right-back Wesley from Flamengo for €25 million. Dynamic, pacey, and defensively sharp, he offers Roma an attacking outlet down the flank and the energy to track back, giving the side greater balance on the right. In midfield, the club invested €23.5 million in Neil El Aynaoui from RC Lens. At 24, the Moroccan brings a blend of physicality and technical precision, capable of breaking up play while dictating tempo—qualities that could make him a key figure in Roma’s engine room for years to come.

Up front, the arrival of Evan Ferguson on loan from Brighton for €3 million adds depth and youthful firepower to Roma’s attack. The 20-year-old Irish striker is widely regarded as one of Europe’s most promising centre-forwards, combining aerial strength with a clinical edge in front of goal. Defensively, Roma have secured 22-year-old centre-back Daniele Ghilardi from Hellas Verona on a €2.5 million loan, a move that bolsters their backline with fresh energy and aerial presence. Finally, in goal, Colombian shot-stopper Devis Vásquez joins on a free from AC Milan, offering experienced backup and competition in the keeper’s department. Together, these signings reflect a balanced strategy, investing in potential while addressing immediate squad needs, underlining Roma’s ambition to challenge on multiple fronts this season.

AS Roma are the team to watch in the Serie A this season, and with that, their $ASR Fan Token will provide further shifts as the market reacts to every match week.